Markup Calculator
Calculate markup percentage and selling price
About this calculator
A markup calculator helps businesses and retailers determine the selling price of products by calculating the percentage increase over the cost price. This essential tool ensures profitable pricing strategies by showing exactly how much to add to your costs to achieve desired profit margins. Whether you're setting prices for retail products, services, or wholesale goods, understanding markup percentages is crucial for maintaining healthy business margins and competitive pricing in your market.
How to use
Enter your product's cost price and either the desired markup percentage or target selling price. The calculator will automatically compute the missing values, showing you the markup amount, percentage, and final selling price. Use this information to make informed pricing decisions that balance profitability with market competitiveness.
Frequently asked questions
What's the difference between markup and margin?
Markup is the percentage added to cost price, while margin is the percentage of profit relative to selling price. Both measure profitability differently.
What's a typical markup percentage for retail?
Retail markups typically range from 50% to 100%, but vary significantly by industry, product type, and market positioning strategies.
How do I calculate markup from selling price?
Subtract the cost price from selling price, then divide by cost price and multiply by 100 to get markup percentage.