Marketing Calculators

Last updated: October 2026

Conversion Rate Calculator

Calculate a conversion rate: the percentage of visitors who bought, signed up or completed another goal.

Calculate lead conversion rate by dividing converted leads (qualified, accepted, or closed) by total leads received, expressed as a percentage.

Calculate bounce rate: the share of website sessions that bounced (single-page or, in Google Analytics 4, not engaged) out of all sessions.

Estimates the ROI of an email campaign by modeling the full conversion funnel from sends through to revenue.