Compare calculators

Both calculators run independently — change the inputs on either side to compare results.

ROAS & Break-Even ROAS Calculator

Measure whether an ad campaign is profitable by comparing its return on ad spend to the break-even ROAS implied by your gross margin and platform fees, in a single profitability multiple.

Revenue from Ads ($)

Ad Spend ($)

Gross Margin (%)

Platform / Processing Fee (%)

Business

LTV:CAC Ratio Calculator (Unit Economics)

Derive customer lifetime value from your revenue, gross margin, and churn rate, then compare it to acquisition cost to get the LTV:CAC ratio that signals whether growth is sustainable.

Avg Revenue per Account ($/mo)

Gross Margin (%)

Monthly Churn Rate (%)

Customer Acquisition Cost ($)

Key differences

	ROAS & Break-Even ROAS Calculator	LTV:CAC Ratio Calculator (Unit Economics)
Category	Business	Business
Inputs required	4	4
Result	Profitability Multiple (x)	LTV:CAC Ratio (:1)
What it does	Measure whether an ad campaign is profitable by comparing its return on ad spend to the break-even ROAS implied by your gross margin and platform fees, in a single profitability multiple.	Derive customer lifetime value from your revenue, gross margin, and churn rate, then compare it to acquisition cost to get the LTV:CAC ratio that signals whether growth is sustainable.